Best Baby Shampoos in Australia 2025: Gentle, Safe & Parent-Approved

Why Choosing the Right Baby Shampoo Matters

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Your baby’s scalp is incredibly delicate, especially in those early months. Using the wrong shampoo can lead to dryness, irritation, or even cradle cap flare-ups. The best baby shampoos gently cleanse without stripping the scalp of its natural oils, while also being tear-free, pH-balanced and safe for sensitive skin.

As part of the 2025 Kiindred Baby & Toddler Awards, we reviewed a range of baby shampoos with input from parents and expert panels. From curl-friendly cleansers to multi-use body wash combos, here are the products that came out on top.

Experts & Parents’ Choice Winner

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Bunjie It’s A Curl Gentle Shampoo

RRP $19.99 | Shop here

Whether your little one has one curl or a full head of soft spirals, Bunjie’s It’s A Curl Gentle Shampoo is a standout. Formulated without soap, it uses silk protein to gently cleanse and strengthen baby hair, leaving it soft, shiny and easy to manage. It’s designed specifically for new, fine hair and delicate scalps,  making it a go-to whether you’re washing daily or every few days.

Why we love it:

• Soap-free and scalp-safe 
• Enriched with silk protein for soft, tangle-free hair 
• Gentle formula for newborns and up 
• Leaves hair shiny and manageable 

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Runners-Up

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GAIA Natural Baby 2-in-1 Shampoo & Conditioner

A trusted Aussie favourite, this 2-in-1 formula blends gentle plant-based cleansers with organic ingredients like evening primrose oil, aloe vera and avocado oil. It’s designed to clean and condition in one step, and is great for softening baby hair while helping prevent dryness or cradle cap.

Why we love it:

• Sulphate and silicone free 
• Dermatologically tested and paediatrician approved 
• 96% natural origin ingredients 
• Vegan friendly and made in Australia 

Weleda Calendula Shampoo & Body Wash

This mild 2-in-1 shampoo and wash is powered by organic calendula and sweet almond oil to cleanse and nourish in one step. It creates a soft lather that’s tear-free and gentle enough for cradle cap-prone babies. We love it for its natural scent and smooth detangling finish.

Why we love it:

• Tear-free and safe for sensitive skin 
• Gently scented with essential oils 
• Calendula soothes dry or irritated scalps
• Multi-use: also works as a baby body wash

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Other Baby Shampoos to Consider

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Cetaphil Baby Gentle Wash & Shampoo

A popular and widely accessible choice, this 2-in-1 is soap-free, tear-free and hypoallergenic. Designed with organic calendula, it gently cleanses baby hair and scalp while maintaining moisture balance.

Best for: A fuss-free, dermatologist-tested option for everyday use.

QV Baby 2-in-1 Shampoo & Conditioner

Designed for sensitive skin, QV Baby’s 2-in-1 formula is soap-free, pH-balanced and ideal for dry or irritated scalps. It gently cleans and conditions hair without stripping natural oils, making it suitable for daily use.

Best for: Babies with eczema, dry skin or those needing a fragrance-free option.

MooGoo Baby Gentle Shampoo

Made by a trusted Australian brand, MooGoo’s gentle shampoo uses natural ingredients to cleanse without tears or irritation. It’s free from harsh detergents and ideal for babies with sensitive skin or allergy concerns.

Best for: Parents seeking a natural, gentle alternative that’s Australian-made and eczema-friendly.

Wotnot Baby Shampoo

Crafted with certified organic aloe vera and colloidal oatmeal, Wotnot’s shampoo is ideal for newborns and sensitive skin. It’s free from sulphates, artificial fragrance and petrochemicals, and it comes in eco-friendly packaging, too.

Best for: Families looking for an organic, environmentally conscious shampoo.

How to Choose the Best Baby Shampoo

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Not sure where to start? Here are some features to look out for:

• Soap-free & tear-free: Gentle enough for newborns and won’t sting eyes 
• Natural ingredients: Look for nourishing extras like calendula, aloe vera, chamomile or silk protein 
• pH balanced: Helps maintain the skin’s natural protective barrier 
• No nasties: Avoid SLS/SLES, parabens, artificial fragrance or alcohol 
• 2-in-1 options: Great for time-saving and simplifying your routine

FAQ: Baby Shampoo Basics

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How often should I wash my baby’s hair?
For most babies, 2–3 times per week is plenty. Daily washing can dry out delicate scalps unless your baby has lots of hair or gets especially dirty.

Can I use body wash as shampoo?
Some products, like Weleda and Cetaphil, are designed as 2-in-1s. Always check the label, and if it says it’s safe for hair and scalp, you’re good to go.

What if my baby has cradle cap?
Look for shampoos with soothing ingredients like calendula or evening primrose oil. GAIA and Weleda are great choices for this, and GAIA even has a specific cradle cap treatment. If cradle cap persists, consult your GP or child health nurse.

Wrapping Up

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The right baby shampoo does more than clean, it supports a healthy scalp, encourages tangle-free locks and turns bath time into a calm, happy experience. From our expert and parent-approved winner Bunjie It’s A Curl, to trusted runner-ups like GAIA and Weleda, and clean, gentle picks from MooGoo, Cetaphil and Wotnot, there’s a perfect shampoo for every baby.